Data Privacy and GDPR Compliance

The European Union’s new General Data Protection Regulation (GDPR) took effect on May 25, 2018 and provides greater rights to people residing in the EU with respect to how their personal data is processed and used. Here, we discuss the major regulations outlined within the privacy law and how SessionM helps brands prepare for major portions of GDPR regulation.

Related Topics

  • Rights to Data Access and Rectification: When asked, a company must be able to confirm whether it’s collecting personal data and provide it in a readable format. Errors in customer data must be able to be rectified if requested.
  • Right to Be Forgotten: A company must be able to quickly remove all data about a known consumer and confirm this removal.
  • Right to Object or Restrict Processing: A company must restrict or block the processing of personal data by freezing data subject records.

SessionM has built GDPR compliance functionality directly within the platform, which we step you through below. These data privacy features are available to all clients, regardless of whether you have customer presence in the EU. Access can be granted to these features on a per user basis in the Admin & Rights Module.

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